NEW Kinder Surprise Limited Edition - for Boys and Girls - Pink and Blue...

Hi. we have today a few coo things: Kinder Surprise Sprinty and Kinder Surprise Fashion Dolls !!! It is a limited edition from Ferrero Kinder. I'm so happy they made some new toys :)

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We found this kind of stuff yesterday in a shop called Lidl here in Ireland - and it is so cool ! :)

Kinder Surprise, the children's confectionery line from Ferrero, is launching new limited edition Pink and Blue eggs from September.



Each colour features a different branded toy range including; Fashion Dolls, Sprinty, Disney Princesses, Marvel, Hot Wheels and Barbie.



Kinder Surprise Pink and Blue eggs offer parents a wider range of new toys alongside a small chocolate treat.



The first limited edition eggs will contain Fashion Dolls in pink eggs and Sprinty in blue eggs.



The other brands will appear in three-month bursts throughout the year.



Levi Boorer, customer development director, Ferrero UK said:



"The introduction of Pink and Blue eggs is our biggest ever news for Kinder Surprise.



"Already the No.1 kids confectionery line, Kinder Surprise is truly iconic, and now we are looking to make it even more relevant to parents with the introduction of Pink and Blue eggs, backed by a £5.3m support package.



"We have developed vibrant POS to enable retailers to drive visibility in-store and capitalise on the impulsive nature of confectionery purchases.



"For Impulse retailers with smaller stores, we have also developed a mixed case of 48 eggs for the first time."



The launch will benefit from a heavyweight support package including a new TV creative on air from mid-September with the strapline "A treat for the imagination", in addition, a bespoke tag showing the new Pink and Blue eggs and toy brands will be shown from the end of September for seven weeks.



An outdoor poster campaign and in-store support will also support the initiative.



Available from September, Kinder Surprise Pink and Blue eggs will feature Fashion Dolls and Sprinty respectively in mixed cases.



The second burst will be available from February 2014, and the third from June 2014.



Between bursts, white eggs will continue to be available, single eggs have an RRP of 79p and three-packs have an RRP of £2.05.



Every limited edition coloured single egg will feature a branded toy, while each three-pack will contain one egg with a branded toy and two eggs with toys from the new collection of 100 Kinder Surprise toys.



As part of its Kinder Surprise line, Ferrero is launching new limited edition Pink and Blue eggs, which will be available from September. The company calls it the "biggest ever news" for Kinder Surprise. Each colour will feature a different branded toy range, such as Fashion Dolls, Sprinty, Disney Princesses, Marvel, Hot Wheels and Barbie.



Two thirds of parents involved in a study believed it was a good idea to have separate ranges. The different coloured eggs will allow parents to choose an egg with the most relevant toy inside for their child. The first limited edition eggs will contain Fashion Dolls in pink eggs for creative play and Sprinty in blue eggs, to fuel the imagination. With the other popular brands appearing at three-month bursts throughout the year. Shoppers will be guaranteed a branded toy when they purchase a single coloured egg. White eggs will also continue to be available.



"The introduction of Pink and Blue eggs is our biggest ever news for Kinder Surprise," said Levi Boorer, Customer Development Director at Ferrero UK. "Already the No.1 kids confectionery line, Kinder Surprise is truly iconic, and now we are looking to make it even more relevant to parents with the introduction of Pink and Blue eggs, backed by a £5.3-million support package."



The company has developed a vibrant POS to enable retailers to drive visibility in store and to capitalise on the impulsive nature of confectionery purchases. For Impulse retailers with smaller stores, the company has developed a mixed case of 48 eggs for the first time.



The launch of the eggs will be backed by a new TV creative on air from mid-September with the strapline 'A treat for the imagination'. A bespoke tag showing the new Pink and Blue eggs and toy brands will also be shown from the end of September for seven weeks and the company is also implementing a major outdoor poster campaign and engaging in-store support.



We really hope you enjoyed my Kinder Surprise Eggs openings :) Here is how Kinder Surprise is called in other countries: Kinder Sorpresa, Kinder Joy, Kinder Überraschung, Kinder Ovo, Киндер Сюрприз, Kinderegg, Kinderüberraschung, Verrassingsei, Kinderschokolade, Kinderueberraschung, Kinderoverraskelse, Kinder Niespodzianka, Kinder-yllätys, Kinderägg, Kinder Meglepetés, Kinder Surpresa, & キンダーサプライズ.